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Pages: Language: English. Given our chance we'll also mention the beating sun, the soaring mercury, the tinderbox bush, etc.

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Just as we'd peddled Yuletide puns a month ago, writing of carol fatigue, post-ratings TV and the merry ring of cash registers. Journalese is the catchall term, a euphemism for hack-speak, the reflex cliches recycled by humble scribes, with humble scribe being high on the list. In newspaper land, pleas are usually heartfelt, mixes are heady, attacks are withering, while innocent bystanders are destined to look on in horror. Illustration: Simon Letch. Credit: Simon Letch.

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Cliche stems from the "click" that lead slugs made when placed into old printing presses. In press circles, those furtive cliches persist, as shockwaves emanate from bombshells, infernos blaze and rampages are always booze-fuelled. Robert Hutton, the UK political correspondent for Bloomberg, started listing these weary phrases to pass the time at Jordan Airport a few years ago. With the help of colleagues, he itemised words common only to newspapers, such as boffin, pal, frogman, embroiled and playboy.

Pre-flight, he tweeted the samples, only to reach Heathrow where a welter of additions had arrived, welter included.

The journalese hashtag went viral. Robert Hutton, a journalist with Bloomberg, has done the nation a favour by collecting hundreds…. Get The International Pack for free for your first 30 days for unlimited Smartphone and Tablet access. Already a member?

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